ENX Magazine Feature

Rebirth of a Dealer: Cultural Change at Heart of Fisher's Technology Transformation

By Erik Cagle, ENX Magazine

“Every investment we make, every person we hire and every process that we change is around that one mission.” Create extremely happy customers.

Taylor said, “Back in 2006, we didn’t know what were doing, be we got lucky. We finally got everybody rowing in the same direction. The organization was ready for a cultural change, and I was cut some slack because that change was needed so badly.”

ENX Magazine - Dealership Spotlight - June 2021

Feature on pages 22-26

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